Prices for PlayBook tablets reduced by 100-200 dollars

It's no secret that RIM's PlayBook tablets aren't selling very well. This was recently acknowledged by the manufacturer itself. However, in order for sales to get off the ground, RIM decided to take a number of steps. One of them - a significant reduction in prices for the tablet. This is not 5-10 dollars, as usual. No, in the US, prices for the PlayBook are reduced by about $ 200 (for all three versions of the 7-inch tablet).

Many retailers cut prices by $ 100 immediately, and another $ 100 - after a while. True, part of the sellers makes a discount of only $ 100. RIM management reports that the official price of the tablet remains the same, and the price reduction is a temporary action aimed at stimulating sales of these devices. It seems that hardly any of the buyers will be “stimulated” enough to buy a tablet after the previous price is returned.
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The initial price of the tablet was 500-700 dollars, depending on the model. The management of the company planned to sell about 700 thousand devices, but the real sales volume amounted to only 200 thousand tablets, so I had to urgently invent something. In addition to lower prices, the company also reduces the production volumes of its tablets. Recently, it was reported that RIM laid off about 1,000 workers from its Taiwanese tablet factory.

The company is not going to throw this area of ​​work, and in the future promises to release an update for the software platform of their tablets, BlackBerry PlayBook OS 2.0. True, when the update appears, not reported.

Via pcmag