It is believed that the first interactive video quest was the Drop The Weapons series, launched by the London police in 2009. In this social quest, every YouTube visitor can build a logical chain of events himself and either go to jail or to a party. For 2 years, all the videos of this channel have been viewed over 3.5 million times. Since then, many have tried to repeat the success (or rather originality) of the video quest, both abroad and in Russia. From the Russian, you can remember Pentax with an interactive video " How to shoot a wedding " or "NaviKvest" from Nokia, which is launched recently.