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The second season of the Lift project starts - a reality show to find investors in a startup

i-Lift.TV is a multimedia project for TV, Internet and mobile, which in real time shows the ecosystem of start-up environments, venture capitalists and business angels, and most importantly - allows you to find real investments of professional investors, private businessmen in innovative technology.

The point is simple - you need to shoot a video to your Elevator Pitch and send it to the site. Your application will pass a double casting (open and closed voting - from social media and experts, respectively) and then, if everything is cool, you get to the real shooting of the Lift project, where you will be able to sell your project in real time to investors.

This is not the first launch; in the 2nd season, the shooting will take place in Moscow, Vienna, Silicon Valley and San Francisco: 20 well-known businessmen and foundations will be looking for start-ups for potential investments for 3 months.
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List of investors : Igor Agamirzyan (RVK), Yuri Milner (DST), Dmitry Korobkov (ADG Group), David Yan (ABBYY), Nikolay Pryanishnikov, Pavel Cherkashin (Microsoft Russia), Vladimir Dolgov (Google Russia), Oleg Tinkov (Tinkoff) , Mikhail Gerchuk (MTS), Vadim Dymov (Dymov), Sergey Vykhodtsev (Bystrov), Alexander Galitsky (Almaz Capital), Aidar Kaliev (VTB Capital), Yevgeny Zaytsev (Helix Ventures), Alexander Turkot (Skolkovo), Edward Shenderovich (Kite Ventures), Pasha Romanovsky (Intersol), Igor Taber (Intel Capital), Mikhail Prokhorov (ONEXIM).

A quote from the creators (Manana Samuseva, general producer of the project i-LIFT.TV):
“We with the ADV Group came up with the project“ Lift ”, as brand content on the topic of startups for one of the venture funds in Russia. They made 50 video clips about live-style, presentations to investors and it became fashionable without sponsors and without advertising. When one of the startups called www.i-LiFT.TV Russian TechCrunch, and at MIPTV2011 in Cannes offered a distribution format, it became clear that we ourselves must develop. Now the project “Lift” will become a virtual incubator, a community with an auction and video blogs of investors, an expert council and a competition for start-ups ”

Actually, there are such trends on our beautiful start-up market, which, on the one hand, can not but rejoice, but on the other hand, very soon you can imagine how the reality show “Startup House 2” is being shot. And somebody famous and fashionable, sitting on a frontal place, says "It is hard to be a horse when everyone is around the sheep", berating poor programmers who cannot complete the prototype because they fought with pillows from designers from the neighboring house.

Source: https://habr.com/ru/post/126382/


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