Sudden Cyclone by BlackBerry
Reseach in Motion is really preparing a series of new products that are designed to correct the situation in the company. First, there are seven new smartphones that promise to be released in record time - until the end of 2011. One of the reasons is that the PlayBook did not meet its expectations, faced with serious competition from the iPad.
Secondly, they say that Research in Motion is preparing another interesting novelty - a digital multimedia receiver. So far, the device is known under the code name BlackBerry Cyclone.
There are still few details about it, it is known that the device will get access to Netflix and YouTube. Support for HDMI, Wi-Fi, content playback via the home network is planned. They say that the BlackBerry Cyclone is running the QNX operating system , as well as the future “superphone” about which there are more rumors than facts.
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It all looks very much like trying to answer Apple on Apple TV . With tablets, this competition did not work out, and it seems that RIM decided to take a new one for itself, but not for competitors, to have a niche - after all, they still didn’t have their own streaming multimedia service - and in addition again put pressure on smartphones.
Cyclone is said to be a BlackBerry Presenter symbiote that allows you to show PowerPoint presentations and slideshows from various devices, and Apple TV. If they don’t lie, then the BlackBerry’s new media box is much more powerful than the Presenter and, with its dual-core TI chipset, is capable of delivering Full HD at the output and will be multitasking. At the same time, it will be “much less consumer-oriented,” unlike Apple TV, but leaves room for third-party service integration, which obviously means third-party media libraries and stores like iTunes, which RIM does not have.
It is not entirely clear why RIM began to develop in this area right now. What is happening at the same time is similar to desperate actions in connection with the outbreak of the crisis - an attempt to grab hold of any straw, and on the other hand, on the contrary, could mean a surge of new strength and investment — yes, the company decided not only to continue the “struggle” in the old positions but also to gain an advantage in a new, uncharted territory, by well pressing out the competitors already established there.
Or is this a real attempt to make a good face on a bad game?
Secondly, they say that Research in Motion is preparing another interesting novelty - a digital multimedia receiver. So far, the device is known under the code name BlackBerry Cyclone.
There are still few details about it, it is known that the device will get access to Netflix and YouTube. Support for HDMI, Wi-Fi, content playback via the home network is planned. They say that the BlackBerry Cyclone is running the QNX operating system , as well as the future “superphone” about which there are more rumors than facts.
')
It all looks very much like trying to answer Apple on Apple TV . With tablets, this competition did not work out, and it seems that RIM decided to take a new one for itself, but not for competitors, to have a niche - after all, they still didn’t have their own streaming multimedia service - and in addition again put pressure on smartphones.
Cyclone is said to be a BlackBerry Presenter symbiote that allows you to show PowerPoint presentations and slideshows from various devices, and Apple TV. If they don’t lie, then the BlackBerry’s new media box is much more powerful than the Presenter and, with its dual-core TI chipset, is capable of delivering Full HD at the output and will be multitasking. At the same time, it will be “much less consumer-oriented,” unlike Apple TV, but leaves room for third-party service integration, which obviously means third-party media libraries and stores like iTunes, which RIM does not have.
It is not entirely clear why RIM began to develop in this area right now. What is happening at the same time is similar to desperate actions in connection with the outbreak of the crisis - an attempt to grab hold of any straw, and on the other hand, on the contrary, could mean a surge of new strength and investment — yes, the company decided not only to continue the “struggle” in the old positions but also to gain an advantage in a new, uncharted territory, by well pressing out the competitors already established there.
Or is this a real attempt to make a good face on a bad game?
Source: https://habr.com/ru/post/124648/
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