In many cities there are branches of large distributors of household appliances. Now it is the turn of our city (Yakutsk). Apparently nonresident entrepreneurs began to cover new markets for products.
I present to your attention a certain review of the action that took place when we opened a large store (by our standards), a branch of Eldorado.
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The day before the event. Day. Rain. Comrades are waiting for the opening.


People took their place since the night and made a roll call on the list every four hours. Whom nebylo - deleted from the list. Photo 02:30 am

Today is the day of the opening of the Eldorado branch. It was something ...




People fainted and not only fainting. All the victims were carried out (I hope very much) on hands over the heads of the “afflicted”


Went over their heads

The opening advertisement was in the local press, there was also active advertising on television with an indication that there would be big discounts for the first four days. In vain wrote. In advertising, as is customary for "Eldoradovtsev" there was a price for the goods.

Buyers lined up pants

The happy buyer, leaves through a black entrance.

The price of the product was:
Emilio (July 19, 2007 - 09:30)
Here are the approximate prices:
Electric kettle - 89 rubles.
Cell phone with MP3 and 2 MGP camera - 2999
Laptop + Windows HP + DVD + 512 MB - 12999
LSD monitor - 5999
Plasma 106 cm - 27999
Wireless tel. - 2999, etc.
All limited. The promotion will last 4 days ...
For four days in Eldorado, specializing in the sale of household appliances, they promise "junk" prices: you can buy an electric kettle for 89 rubles, a vacuum cleaner for 299, a microwave for 2999, a refrigerator for 5,999, a plasma TV with a diagonal screen 109 cm - 27 000 rubles.
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1sn.ru/show.php?id=15797 SakhaNews
They also say that they sell laptops at prices BELOW the official price of Samsung for working with dealers!
There are also heightened rumors that people were simply crushed in the crowd and there is one dead. At the moment, the store has closed for technical reasons. And this after a few hours of work. This discovery can only be called meat. This event is starting to resemble the hysteria that was at the concert “Zemfira” (Tuymaada Stadium, Yakutsk,
www.newsru.com/russia/13sep2000/davka.html ), which in the course of a major crush suffered 17 people of whom 10 Were in intensive care.
It is absolutely not clear why such a situation has developed, because the competition in the city is decent and there are enough home appliances stores ... everything is possible because of the bargain price for the goods. A teapot in the company's stores, for example, tefal, costs well not like 89 rubles, and for a good 2 thousand rubles, the Chinese sell theirs for 300-500 rubles. Apparently dumping prices have done their dirty deed. Now it is not known what will happen to this notorious shop ... if there were victims, then surely there will be a trial.
I also propose to see the dynamics.