📜 ⬆️ ⬇️

About character design for websites and interfaces

In advertising and marketing for a long time and successfully use characters. Let's say you sell cottage cheese or pies. Practically, in any advertising agency you will think up and draw a smiling cow or pie with eyes . This simple way will create a story around your product and give it individuality. But we will not go deep into marketing, and we will return to the websites and interfaces.

It is very rare to find characters on the web or in programs. Most people remember the cute and slightly annoying Clip from MS Office. It was one of the first and probably the most successful examples of using characters in the interface. And nothing more is remembered. This is very strange, because the competition on the Internet is no longer weak, and a character can transform a boring website and make it more memorable.


Some time ago, clients began to come to us who wanted us to draw them a character for their project. Usually these were very bold and unusual projects for which we painted bold and unusual characters. By the way, we have long drawn a brain slug for Habr . As a result, we have accumulated a lot of characters and we wanted to show them all.
')
There was a desire to make a gallery of characters somehow unusual. Good old parallax came to the rescue, which gave a sense of depth. We got this thing:

Characters
http://characters.turbomilk.ru

Source: https://habr.com/ru/post/122910/


All Articles