Answers Corporation, which owns the website
Answers.com , announced the purchase of three Internet resources at once - Dictionary.com, Thesaurus.com and Reference.com. The total amount of the transaction is $ 100 million. More precisely, we are talking about the acquisition of the
Lexico Publishing Group , which owns all three online services.
The benefits for Answers.com owners are more than obvious: a noticeable increase in attendance (70% of users, according to Robert S. Rozenshain, the head of Answers.com, will come from search engines, making there a “dictionary” query), increasing loyalty from visitors and ultimately, increasing revenue.
via
Search Engine Journal