Nielsen Company Report: US Mobile Traffic Consumption
The research company published a report that reflected the growth trends in the use of mobile traffic in the United States.
The proliferation of smartphones with a friendly operating system (mainly Android and iOS), as well as a change in the price of mobile Internet over the last year (from $ 0.14 to $ 0.08 per MB), led to a sharp increase in the volume of mobile traffic used by 89%. Thus, in the first quarter of 2010, users downloaded an average of 230 MB, while the corresponding figure in the first quarter of this year was 435 MB. Curious is that the most avid "Internet users" turned out to be Android users - they download an average of 582 MB per month; They are not much, but users of Apple gadgets with iOS are lagging behind - their mobile traffic consumption is 492 MB. The growth in user activity of the owners of Windows Mobile and BlackBerry OS practically did not change over the current year and averaged around 200 and 100 MB per month, respectively, although the trend for decreasing the consumption of traffic from the outdated Microsoft mobile system is quite noticeable. ')
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