Banners for tomorrow
It would seem that you can still come up with a banner ad. But the English company Fhlame Limited, which presented the technology TailGate went a little further.
They call it “transactional banners”. It is assumed that the technology will be used by online stores.
Describe does not make sense, everything becomes clear from the demonstration .
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The pay-per-action era seems to be actively knocking on the door. Indeed, in this case, there is absolutely no need to invent a system that will track the behavior of the visitor who has clicked on the ad. He just either buy or not.
But after all, what is the question. Will you enter your email address on the banner ? And the data of the plastic card? Here I am not.
Original here
They call it “transactional banners”. It is assumed that the technology will be used by online stores.
Describe does not make sense, everything becomes clear from the demonstration .
')
The pay-per-action era seems to be actively knocking on the door. Indeed, in this case, there is absolutely no need to invent a system that will track the behavior of the visitor who has clicked on the ad. He just either buy or not.
But after all, what is the question. Will you enter your email address on the banner ? And the data of the plastic card? Here I am not.
Original here
Source: https://habr.com/ru/post/12169/
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