Google AdSense: How to increase the number of clicks?
I recently looked at Google AdSense statistics on my blog and ahrenel! From 1,500 hits just 2 clicks! Began to think how to increase the number of clicks. The first thing I thought was to increase attendance, and then I thought a little more and realized that I was thinking in the wrong direction.
If I have only 1,5 clicks with 1,500 impressions, what for to increase attendance? We need to do something with Google AdSense themselves. I think the logic is clear. I thought a little more and decided that for a normal number of clicks I needed:
1. Change the color palette. I did it not in the color of the blog, as I advise everywhere, such as to fit the design and the user could not heal where the advertisement is and where the content is. I chose a color palette to make it stand out, and not only so that visitors would pay more attention to it (after all, you can also find something interesting in the advertisement), but also so that the visitor clearly sees that it is an advertisement.
2. Remove not suitable advertising. Recently I looked at what advertising was spinning - Forex, Real estate and other garbage, which has nothing to do with a blog - it was removed through a filter in AdSense.
3. Wait for the results. This is necessary in order to find out whether we have done something correctly or not. Nothing changes? We continue to experiment: color, size, placement of advertising.
4. Else CTR> then, if do. If the clicks increased - we start working on increasing traffic. If the result is the same, we continue to work on points 2 and 3.
5. Referrals. When everything is going very well, you can search for referrals and help them earn more than at the moment.
If I have only 1,5 clicks with 1,500 impressions, what for to increase attendance? We need to do something with Google AdSense themselves. I think the logic is clear. I thought a little more and decided that for a normal number of clicks I needed:
1. Change the color palette. I did it not in the color of the blog, as I advise everywhere, such as to fit the design and the user could not heal where the advertisement is and where the content is. I chose a color palette to make it stand out, and not only so that visitors would pay more attention to it (after all, you can also find something interesting in the advertisement), but also so that the visitor clearly sees that it is an advertisement.
2. Remove not suitable advertising. Recently I looked at what advertising was spinning - Forex, Real estate and other garbage, which has nothing to do with a blog - it was removed through a filter in AdSense.
3. Wait for the results. This is necessary in order to find out whether we have done something correctly or not. Nothing changes? We continue to experiment: color, size, placement of advertising.
4. Else CTR> then, if do. If the clicks increased - we start working on increasing traffic. If the result is the same, we continue to work on points 2 and 3.
5. Referrals. When everything is going very well, you can search for referrals and help them earn more than at the moment.
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Source: https://habr.com/ru/post/11947/
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