Facebook is testing a new ad, for which the user is paid 10 cents

Imagine a situation where users do not ignore advertising, do not “cut” it with the help of various browser plugins, but rather want to watch new commercials, and the more the better. Impossible situation? Now, yes, but soon, it is quite likely that this situation will become a reality, though not on the entire virtual space, but only on Facebook. In any case, this social network decided to experiment with advertising, for viewing which the user receives a money. A little, about 10 cents, but also that money.

Earned can be spent on the service Facebook Deals, relatively new functionality Facebook, comparable to Groupon. Advertising, for viewing which the user will receive a reward, will be shown mainly in games. Companies like CrowdStar, Digital Chocolate and Zynga have already expressed their desire to participate in the new project. Facebook is working with companies such as Sharethrough, SocialVibe, Epic Media and SupersonicAds to ensure the normal operation of the new advertising system. Analyze the effectiveness of the new system will be TrialPay.
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Experts believe that this way of advertising will allow "to do well" for advertisers, who will receive a greater response from their ads, and for users who, for the dubious pleasure of viewing advertisements while growing pigs and feathered living creatures in all sorts of virtual farms, will receive quite real means, and small.

Earlier, Facebook representatives received complaints from their advertising partners on low rates of viewing advertising banners by users. Perhaps this step will help solve this problem. Earlier, Facebook has already tested reward systems for users who received various bonuses for subscribing to different programs. Apparently, such a system proved to be quite good, and Facebook will gradually deepen the system of "bonuses for advertising."

It is necessary to think that if such a system shows itself from the positive side, then the implementation of this idea can be expected in Vkontaktika.

Via mashable