On Sunday evening, the analyst firm Piper Jaffray
was forced to admit that its predictions about the sales of iPhones over the past weekend were, to put it mildly, pessimistic. It was expected that public interest will flow into the purchase of 200 thousand devices on Friday and Saturday, and less - on Sunday, when the waves of the most fanatical Apple fans will ebb. However, in reality, from the shelves were literally swept away as many as
half a million phones!
But Apple seemed to be quite ready for such an excessive demand. On Sunday, the majority (84%, according to the data of the same Piper Jaffray) company branded stores continued to ship devices without fear of a shortage.
However, Apple's partner AT & T still had to find out for itself what the empty storage shelves are and the huge queues of disgruntled customers. On Sunday, the density of disappointment per square meter in the salons of this operator was already going off scale, as its representative Mark Siegel admitted to
Reuters . At the same time, he did not mention any specific figures about the number of sold and missing phones.
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The overwhelming majority (more than 90%) of buyers preferred to take home an older iPhone model with 8 GB on board. At the same time, more than half of the 253 people surveyed first became AT & T customers, from which it can be concluded that no difficulties can overshadow the triumph for this company.