I can dig, I can not dig

Silicon Valley startups today are reminiscent of old generals who are known to "never die." They continue their way on the vast expanses of the Internet, fueled by the average profits and capital of investors, gradually going beyond the horizon and disappearing from sight.

Today it is already clear to everyone that Digg , once the former one of the most prominent representatives of the diaspora, is swimming away from our eyes. The company is not yet dead, but its soul has practically evaporated - the other day Kevin Rose, one of the most unusual representatives of technological youth, announced that he had left Digg and had already closed the next millionth round of funding for the new Revision3 project.

Let me remind you that Digg was launched in December 2004, almost immediately becoming a hit. Today it generates gigabytes of traffic, but these are only echoes of past glory. The largest players in the IT market struggled for the right to buy out this business, until mid-2008, when Google and Digg walked to the altar, but at the last minute the wedding was interrupted. They say that Google gave about $ 200 million for Digg, and interviewed each Digg employee. The merit of the company's second co-founder, Jay Adelson, was that he retained almost the entire team in the company after the deal was canceled.
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It was a great time, but over time, new services such as Twitter and Facebook became more popular and convenient. Rose and Adelson moved away from business; Rose, according to rumors, visited the office not more than once a month, so Adelson had to drag a shovel on his back. Last spring, the guys hired Matt Williams to act as CEO, which allowed them both to take on new projects.

On Tuesday, March 22, a large article will be published on Habré about what Digg actually was and what legacy he left behind. Stay tuned for blog updates!