
On April 1, Kiev will traditionally host the annual full-scale offline conference of Uanet - “
iForum-2011 ”, the Forum of Internet Actors.
Venue: Brovarsky Ave., 15. Up to 3,500 participants are expected (more than 2000
last year ).
For the first time in Ukraine, a representative of the social network VKontakte will speak. This is one of the surprises for social media lovers. It will be possible not only to listen to the reports, but also to ask practitioners questions at the round table “Why should business go to social networks?”.
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Speakers include Opera Software, Yandex, Ashmanov and Partners, Usabilitylab. Dmitry Satin, Kirill Gotovtsev, Igor Ashmanov, Alexander Olshansky, Alexey Mas.
This year 4 streams are provided:- Internet business
- Internet advertising
- technology
- social media
According to the organizers, social media today "give rise to more questions than answers." Apparently, therefore, a whole stream was devoted to this topic.
Talking about social media will only practice. Participants will enjoy an exclusive presentation from a representative of the social network VKontakte. One of the most famous digital agencies in RuNet Grape will tell about his experience of promoting the largest companies in social networks. According to the data of the All-Ukrainian Advertising Coalition, the Prodigi agency will share its Ukrainian experience as # 1 in revenue in this segment. How to manage reputation in social networks can be learned from the specialists of Ashmanov and Partners. And the Russian-Ukrainian company WantMore, which has implemented the X Factor Online project, will tell how social media complements television today.
Within the framework of the round table, you can ask your questions to the experts of Runet and Uanet, get answers. Thus, business representatives will be able to ask questions about the real possibilities of promotion in social networks offered by certain agencies.
Arthur Orudzhaliev (AIN.UA), the organizer of the social media stream:There is a lot of information about social media today, but most of it is a theory based on western experience. Therefore, business representatives cannot take advantage of it in our realities. We want to contribute to this by “putting” social platforms, qualified performers and potential customers of services at one table.
President of Imena.UA Alexander Olshansky:The main trends of the year are the growth of social media, their influence on brand policy, the growth of their influence on political events and public opinion. And iForum, like a mirror, reflects these trends, giving a unique opportunity for event participants to always be on the cutting edge and write history themselves.
The organizers and inspirers of iForuma are: Alexey Mas (banner.kiev.ua), Alexander Olshansky (Imena.UA/MiroHost), Evgeny Shevchenko (UAMaster, IMU), Denis Dovgopoli (BayViewInnovations), Artur Orudzhaliev (ain.ua), Alexey Grishin (Paylodzhik LLC), Sergey Korzh (Mail.UA), Roman Ilichev (GigaHost.ua), Sergey Polishchuk (UA-IX), Vladimir Medushivsky (David; Evolution Media Holding).
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