Analyze newspapers and magazines with Facebook likes

A few hours ago Yahoo! Labs published my study of the media industry, The Like Log Study . Using the Facebook API, I learned the number of likes for 100,000 articles from 45 popular sites. What was possible to learn:

• Which sites have the most likes?
• What articles collected the most likes?
• How many likes and tweets per 1000 visits?
• How quickly do people stop being interested in new content?
• What themes collect the largest number of likes?

The title picture is words from CNN headers. Big words - many articles, small - few. Bright red color corresponds to the maximum number of likes, dark blue - the minimum.

Infographics under the cat.
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Dimensions Facebook likes can be useful for the following tasks:

• Creating news ratings on the model of Yandex Blogs
• Choosing the most promising topics and forms of content
• Improved navigation on large sites, the creation of headings in the style of "best for the month"
• Optimize websites to increase traffic from social networks

Full results and a five-minute report on the results can be found on the project website: The Like Log Study .