Sony accidentally retweeted the PlayStation jailbreak code
The Sony PlayStation 3 ad campaign featured the fictional character Kevin Butler, on whose behalf Sony, in particular, is tweeting. When one of the Twitter users approached him by writing a PlayStation 3 hacking code (the authors of which Sony is now very much condemned), “Butler” responded to the message with a retweet, suggesting that these were “Sea Battle” moves. Now the tweet is already deleted, but many users managed to read and retweet it.