Amazon will launch its own video service soon.

It seems that Netflix, a popular video streaming service in the United States, will soon have a dangerous competitor, also from the United States. Amazon, which recently has been trying to complement its range of activities with other services and services, is launching its own streaming video streaming service. This service will provide the company's customers with video content in the form of movies, TV shows on a monthly subscription basis. Such services are still gaining popularity, and Amazon, of course, is not averse to getting its own share of the pie of the video broadcasting market. Some time ago, Amazon launched the service Amazon Video on Demand, but this is only a weak resemblance of the upcoming service.

So far, representatives of the company itself do not give official comments, but some news agencies, including Bloomberg, have been told by an “anonymous source”. Generally speaking, all these “anonymous sources” that seem to spread secret information are a good way to start a PR campaign for a product or service long before it enters the market. As a result, when the service or product is ready, everyone already knows and waits for it. Well, if something is not “grown together”, then you can always say that these are only rumors and “we have never, never planned such a thing.”
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Now the company's management is negotiating with major copyright holders and television channels, including Time Warner, NBC Universal and Viacom. Interestingly, despite the absence of official comments, it is already known from somewhere that the service from Amazon will be available for PC users, for Microsoft Xbox 360 and for some other devices.

Quite indicative is the relatively recent purchase of the company Lovefilm, which is engaged in development in the field of video rental by web users. Soon after this purchase, rumors about a possible launch of a video service began, which gradually change their status from “possible” to “soon to be.”

In general, the likelihood of such a service is already one hundred percent, so it remains only to wait for the appearance of such a service in order to evaluate its capabilities. Yes, all the same “anonymous sources” claim that the video service from Amamzon can compete not only with Netflix, but also with Apple iTunes, Hulu and other other services.

Via latimes