We all in Evernote just
love the app stores. They play a key role in the
growth of Evernote , especially the iTunes app store (iTunes App Store).

Since its launch, iTunes App Store has set the standard for how such directories should be, and its success has helped create a new market. And today, Evernote can be found on dozens of shelves of virtual stores around the world, whether it be iTunes, Android, BlackBerry or WebOS. In recent months, app stores have become the most popular way to spread Evernote.
More than 70% of new users of Evernote download Evernote for the first time from there.
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Until now, all this concerned only mobile platforms, and that is why today's news is so significant: Evernote has appeared in the newly opened application store for Mac OS - the
Mac App Store .
This is a very big event.
Apple has revolutionized user experience with mobile apps. Prior to the iTunes App Store, finding and installing applications for your smartphone was a procedure no more pleasant than, say, walking through broken glass. And nowadays, it would seem, what could be simpler! Imagine now that finding and installing
desktop applications can be just as easy! By bringing its know-how to the world of desktop computers, Apple will once again turn our understanding of what should be the search and installation of new software. And we are glad to be involved in these events.
Download Evernote from the Mac App Store
The Mac App Store is available as part of the Mac OS X 10.6.6 Update. When the update is complete, you will see the App Store icon in the dock - find our application there by the word “Evernote” and follow the installation instructions.
Small differences
To comply with Apple’s requirements, the following changes have been made to our client, distributed through the App Store:
- Evernote extension for Safari must be installed manually from the application settings dialog;
- Evernote is not integrated into the “Print to PDF” menu;
- The ability to download internal Evernote beta versions is disabled.
But the advantages provided by the version from the App Store is a more convenient installation and update of the application. The rest of the version is absolutely identical. As before, we will support downloading Evernote for Mac directly from our site, if this method seems to someone more familiar.
All this is very new and unusual, and we will follow the development of the Mac App Store with interesting things and the impact it will have on the software industry (and something tells us that this will be a very significant impact).
Addition: The first results did not take long to wait: the number of registered new Mac users took off by
as much as 1800% , and over the past 24 hours we set a new record for the number of new users - 44'788 people (more than half of whom came from the Mac App Store, Evernote there came out on top in the Productivity section).