How does Opera make money (aka most frequently asked question)
Most often, Opera users (and not only) ask themselves the question: “So how do you guys earn money?” The answer is simple:
Of course, in addition to underwear there are more reliable and profitable aspects of the company's business. Over the years, the Internet and browser industry has changed dramatically; There were new business models and opportunities, in connection with which Opera from version 8.5 became a free product and removed the famous banner .
Today, the company has two different revenue models: one for embedded products (such as pre-installed browsers on mobile phones or television receivers), the other for the desktop market.
Of course, in addition to underwear there are more reliable and profitable aspects of the company's business. Over the years, the Internet and browser industry has changed dramatically; There were new business models and opportunities, in connection with which Opera from version 8.5 became a free product and removed the famous banner .
Today, the company has two different revenue models: one for embedded products (such as pre-installed browsers on mobile phones or television receivers), the other for the desktop market.
- In the embedded device market, profits are made up of development and support fees plus a percentage of the sales of the devices themselves. All payments vary from contract to contract, but this represents the bulk of the company's revenues.
- In the PC market, profits are derived from free products using affiliate programs. For example, several search engines pay companies for search queries made from Opera browsers. For desktop browsers, this makes up the bulk of profits, coupled with similar programs for mobile products.
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Source: https://habr.com/ru/post/111109/
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