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Why do people participate in the "gift economy": a study of motivation

Hundreds of thousands of users contribute daily to the global knowledge base. They edit articles in Wikipedia, participate in specialized mailing lists, forums, wiki and question-answer sites, where they give advice to other users, share their experiences. The main thing is that they do it all for free. On the O'Reilly website, a survey was conducted, the purpose of which was to determine why people participate in such projects that are part of the so-called “gift economy” (“gift economy”)?

Among the people of the old type of thinking, the most common point of view is that in this way people demonstrate to those around them their abilities with a view to future employment, as well as selfishly building their reputation. However, a survey of the users themselves showed that for them the main motivations are community goals, mutual aid and personal growth. The most common are eight reasons (see chart), and reputation is in the penultimate place.



Many communities seek to create mechanisms for assessing the reputation of the most active users. For these purposes, serve ratings (or "karma"). The survey showed that this karma is not the most important incentive for community members. However, rating systems are introduced not so much to encourage individual users, but for the benefit of the whole community. It is an effective filtering mechanism that helps other participants quickly assess which texts are worthy of their attention and which are not.
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In addition, the importance of reputation can be higher for the most valuable members of the community, who are used to closely monitor their karma.

via ONLamp.com

Source: https://habr.com/ru/post/10927/


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