Forget the rumors that
Google acquired Groupon for $ 2.5 billion ; The search giant is preparing to close a deal to acquire a collective purchase service for a record amount.
According to
All Things D , the amount of the transaction is $ 5.3 billion with possible additional 700 million dollars.
The New York Times reports that the deal may be completed this week. The amount of the transaction is twice the amount paid for DoubleClick - the largest acquisition of Google to date.
Earlier this year, Yahoo tried to buy the service, but it failed. Google, with its 30+ billion dollars in reserve, is reportedly then offered Groupon between 3 and 4 billion dollars. However, the proposal was rejected, and the search giant increased the proposed amount.
Groupon is a pioneer in group shopping services thanks to its business model. Established in November 2008, the company has grown from a ThePoint branch into a costly empire with thousands of employees worldwide. In April 2010, Groupon received $ 135 million in investments from Digital Sky Technologies, setting its value at more than a billion dollars.
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If Google buys a service for 6 billion, it will mean that the cost of Groupon increased by more than 625 million dollars a month or more than 20.8 million dollars a day. This sharp rise is simply amazing.