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Harry Potter will not bring profit "Amazon"

The online store Amazon.com has received over a million orders for the book Harry Potter and the Fatal Remains (this is the seventh and last book about the young wizard), but CEO Jeff Bezos said their sale would not bring any profit.

This is due to the fact that the company wants to increase customer loyalty (although at the beginning of the year high hopes were associated with sales of Harry Potter books). To retain customers, Amazon.com runs a variety of different discount programs, losing huge amounts. Speaking to shareholders, Bezos asked them to be more tolerant over the next few years, since a lot of money was spent on the development of new technologies, as well as the conquest of other markets, which will not return so soon.

via AP

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Source: https://habr.com/ru/post/10802/


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