In October, the Electronic Money Association, which includes QIWI Wallet, released market data. In the first three quarters of 2010, the volume of wallets replenishment amounted to about 40 billion rubles
(+40% compared to the same period of 2009), and the number of active e-wallets was about 25 million (+20% by 2009). Under the cut numbers and charts for the first three quarters of 2010 and the comparison with last year from one AED participant is ours
Financial and operational performance
The turnover increased by 110% and amounted to 17.01 billion rubles. The number of active users increased by
22%, reaching 6.1 million.
During this period, almost 60 million payments were made. The average payment in 2010 reached 290 rubles, showing an increase of 63% compared with last year, which indicates a growing user confidence.
The fastest growing categories of payments were: railway and air tickets - 262%, housing and communal services - 261%, loans - 237%, Online stores - 218%.
New payment methods
In 2010, QIWI Wallet made important steps towards becoming a universal service. Users were able to pay for goods and services with bank cards, from the accounts of Beeline mobile phones, MegaFon, MTS, and VKontakte rubles.
It should be noted here and an important project with RaiffeisenBank - payment by cards of this bank: 0%.
Conclusion and translation
With the help of the Visa Money Transfer service, users were able to withdraw funds from QIWI Wallet to any Visa cards of banks in Russia, Georgia, Kazakhstan, Ukraine, Uzbekistan and Tajikistan.
Also, QIWI Wallet users have been able to withdraw cash through Anelik partner banks in Russia, Abkhazia, Armenia, Kazakhstan, Kyrgyzstan, Latvia, Moldova, Tajikistan, Ukraine and the Czech Republic. The withdrawal fee through the CONTACT system has been reduced from 4 to 2.5%.
During the first 3 quarters of 2010, QIWI Wallet offered users a lot of new features: updated versions of the payment application for iPhone, Java, Blackberry, Android and Windows Mobile, applications on popular social networks VKontakte, Odnoklassniki.ru.
The most popular is the application for Java and iPhone: the share of their use is 61 and 18%, respectively.
The growth leaders among the interfaces - Mobile Commerce - 188%, Web (including social networking applications) - 184% and mobile applications - 121%.
Today, by the way, a new version 1.1 has been released for the Android platform.
For 3 quarters of this year, the possibilities for replenishing the QIWI Wallet have noticeably expanded. Euroset (1.5%) and Svyaznoy salons (1%) were added to the replenishment methods. New methods of replenishment without a commission appeared
: replenishment of Mobil Element salons in terminals, via Alfa-Click Internet Bank, VTB24 Telebank Internet Bank and using a bank card, which can be used to replenish QIWI Wallet at any VTB24 ATM.
During the first 3 quarters of 2010, over 1,000 new suppliers of goods and services were connected to QIWI Wallet, including the Military Industrial Bank, GE Money Bank, Yandex, Sape.ru, Gosloto, FonBet, Odnoklassniki.ru.
The number of suppliers of goods and services to which payments were made for the reporting period increased by 70% compared to last year: from 1,196 to 2,018.
One last thing: a rating of 50 or higher can be transferred to QIWI Wallet, at the rate of 1: 1