Should I make the project’s home page in a minimalist style?

I faced a difficult task related to the main page.
After going through many options, he came to this concept, but still she was not satisfied. I would like to know your assessment, opinions, maybe ideas.




Briefly about the project:
This is a social sphere for shoppers, where everyone can communicate and choose to buy. The project is aimed at the American audience.
Thank you all for the tips!