Jess3 conducted a study on the depth of mobile communications penetration into the world of social media. Their study, they issued in the form of infographics called GeoSocial Universe .
The overlaps of social networking circles with a circle of mobile phone users demonstrate the share of users who use these services through mobile devices.
For example, Facebook has 500 million active users, of which approximately one third comes from mobile devices. Services like Foursquare, Gowalla and Loopt, fully dependent on mobile technology, have 100% of their users in the mobile field.