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“Maximum Speed” Provider - Advertising Trick

The Federal Communications Commission (FCC) has published a report claiming that in its advertisements, Internet service providers overestimate the maximum data transfer rate on the network relative to the actual speed by 63-116%.



According to the FCC at the beginning of 2009, on average, broadband providers stated a maximum speed of 6.7 Mbit / s. However, the analysis showed that the real speed in the first half of the year was 3.1 Mbit / s (median) or 4.1 Mbit / s (arithmetic average). Thus, the maximum speed declared by the provider is more than 63% higher than the average speed of the network, which can mislead the service consumer.



The FCC recommended the use of other wording in advertising. It is desirable to indicate not only the maximum, but also the average access speed in the network.



They even designed a standard information label for the ISP.

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If you look at the real picture, then most Americans de facto use a rather slow Internet.



Source: https://habr.com/ru/post/102054/



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